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Lancôme Absolue Collection
In 2017, the famous Parisian brand Lancôme placed all its trust in Mazarine Asia Pacific for the promotion of Lancôme Absolue Collection, their luxury line of regenerative products.    

Within one month, Mazarine Asia Pacific entirely imagined and created the video campaign and was responsible for its production. 

 

A storytelling of three chapters enables to understand the use of Lancôme Absolue Collection’s products and immerses us in a calm and peaceful environment that wonderfully recalls the sweetness of the products.

 

A series of photos presenting the collection was also produced, as well as an exclusive video featuring the famous actress Yu Feihong.

The campaign was designed for the VVIP and VIP members and released on Lancôme's official wechat account. 

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