As global Associate Partner of Art Basel since 2013, Audemars Piguet has been presenting innovative lounge concepts in the Collectors Lounge in Hong Kong, Basel, and Miami Beach. The displayed artworks and the spaces in which they are presented are part of a series of collaborations with artists and designers that give expression to the Manufacture’s cultural and geographic origins. They interpret the brand home in the Swiss Jura mountains, reflecting on Audemars Piguet’s sense of deep-rooted history, its connections with nature and commitment to creativity, innovation, and independence.
For the new 2019 concept, Mazarine Ma3 has teamed up with Brooklyn-based artist and designer Fernando Mastrangelo, and the lounge invites viewers to experience the Vallée de Joux through seamless gradients of tones and textures. His lounge design will travel to all Art Basel editions throughout 2019 and continue its evolution in 2020.