L'Oréal Men Expert | Content Creation for Tmall 618 Campaign

Mazarine AP, appointed by L'Oréal, has created and produced L'Oréal Men Expert Collection content assets for their Tmall 618 Campaign.

Recently, Mazarine helped L'Oréal to create and produce a series of content for Tmall 618 Campaign, along with the key visual design and Tmall page layout design.

Series content included 1 long video and 3 short videos, with the concept of Fueling My Lifestyle.

The content creation highlighted product efficacy and technology through minimalistic black and white whites, integrates with closed-up skin texture.

Mazarine AP has helped L'Oréal establish a new brand image on men product segments in a highly promoted EC festival.